Over the years, I have noticed a pattern.

And it has repeated year after year.

I call it marketing pattern, at least in blogging!

  1. A new “authority figure” appears on a big blog or a bunch of blogs.
  2. They do lot of guest posts.
  3. They give “something” for free. A book, a free webinar or something similar.
  4. They start a course.
  5. Next month, they are nowhere to be seen around. They have gone back, not visible on radar anymore!

Now, this cycle repeats year after year.

I was thinking about this circle. Can this be broken?

How about a blogger that stays on the radar forever. For a long time. Who does not disappear for long time!

It would rock. Let’s see who can step up!